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| Pricing Accuracy for a Successful Business |
Pricing accuracy is one of the most important aspects of running a successful imaging business and in many cases is the top motivator in the buying decision. SGIA members can now utilize a wide range of industry articles, case studies, Webinars and educational sessions, to develop an effective pricing strategy and most importantly — stay competitive in today's marketplace.
Through SGIA's Pricing Accuracy resources you can:
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Better understand your pricing structure |
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Explore different pricing structures |
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Accurately account for overhead expenditures |
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Effectively price using multiple technologies |
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Maximize the variables available through a well-managed pricing model |
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Establish best practices for your businesses |
Effectively communicate your value and increase your competitive advantage by:
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Validating your pricing structures |
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Avoiding undercharging |
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Educating customers on their value |
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Adapting to a changing marketplace |
| Further Your Knowledge with Pricing Accuracy Articles |
“Finding the Application That Fits,” SGIA
A basic primer to get you started in pricing accuracy.
"An Invaluable Tool: Software to Help You Calculate Your Costs," Jim Drisler, CRC Information Systems
The foundation of calculating accurate prices depends upon calculating accurate costs. Software assisting calculation of your Budgeted Hourly Rates can save you weeks of time keeping all of your cost center rates current and accurate.
“Aligning Your Cost Based Pricing to Your Stategy,” M Scott. St. Cyr, Cyrious Software
Examine aligning your cost-based pricing approaches to your business strategy.
"The (Rocket) Science of Pricing," Gerald Walsh, EFI
Reducing the complexities of pricing down into a basic yet powerful routine can streamline, validate and optimize your pricing strategy.
"Accounting for the Real Costs, Part 1," Udi Nachmany, HP Scitex Division
In estimating a job and its pricing, we should go where the money is, or, in cost accounting terms, we should account for all the costs involved in the printing job.
“A Profit-Driven Approach to Job Allocation, Part 2” Udi Nachmany, HP Scitex Division
The advantage of accurate costing is making decisions with confidence — you should price the job while taking into account the real costs and real profits you will generate.
“Use digital printing to boost your profits, Part 3,” Udi Nachmany, HP Scitex
In this third and final installment, we will apply the theory of value-based pricing to the reality of printing production decisions between conventional and digital technologies.
“Price for Sale and Profit,” David King, The Market King
This is the first in a series of articles aimed to help you price your prints for sale and profit.
"Costing The Print," David King, The Market King
The second in the series of articles designed to help you become more successful making and selling large format digital graphics.
“Financials Are the Vital Signs to Measuring Your Success,” Bob Phibbs, The Retail Doctor
A business’ financials are the tools against which they measure their progress.
“Something to Be Said About Breaking Even,” Vince DiCecco, Your Personal Business Trainer, Inc.
A simple but powerful financial formula to assess the health of your company.
“Do I Really Need a Pricing Strategy? YES,” Vince DiCecco, Your Personal Business Trainer, Inc.
Explore the four general approaches to pricing.
“Product and Service Pricing: Get it Right to Maximize Profit,” The Business Owner, SGIA
Only through skilled execution of a clear, appropriate strategy can you earn profits to exceed your competitor.
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SGIA Supplier Members contribute their expertise and time to populate the Pricing Accuracy Web site. Thank You Suppliers!
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