April Showers, May … Online Exhibitor Service Manual
Watch your e-mail early next month for instructions and a link to access the online Exhibitor Service Manual. The online manual has all the forms and logistical information you need for successful exhibiting at SGIA’08.

Also in May: Expo Web site
Next month, SGIA will launch the SGIA’08 Web site complete with easy-to-use online registration, descriptions of the 50+ stellar educational sessions and, as they become available, exhibitors’ new product announcements.

Use Us for Our Marketing Savvy
Take part in SGIA’s stellar marketing campaign leading up to SGIA’08 and watch your ROI increase. Here’s how to participate:

We’ll provide HTML or text versions of broadcast emails that you can distribute to your client email list, or provide the list to SGIA and we’ll take care of it for you. If you’d prefer a physical mailing, we’ll send SGIA convention post cards to your mailing list instead!

What’s in it for you, you ask? In addition to showing your customer base that you’re working directly with the Association to advance the industry, you may be eligible for one or more of the following (depending on your level of participation):

• Your logo listing in the Expo Directory at no charge ($250 value)
• Up to $1,000 off your choice of an ad in the Expo Directory or the SGIA’08 Show Floor map
• An announcement of your marketing support in the award-winning SGIA News.

Don’t let this lucrative opportunity slip by! Contact Sondra Fry Benoudiz: sondra@sgia.org or 703.359.1332, today.

You Can’t Spell “Leaders” Without “Leads”
Update your Virtual Trade Show (VTS) booth regularly to take advantage of pre-Expo interest and generate new leads before the show starts! Use the VTS booth to tell existing and prospective customers about your new products, SGIA’08 launches and upgrades, and show specials. SGIA promotes the VTS year-round as a crucial attendee resource and it’s a vital attendee planning tool for the Expo.

Use your company ID and password to log in and get the most out of your VTS booth. If you can’t locate your login information, or you’re having trouble logging in, contact Jean Lambert at 703.359.1379.

Tee it Up
Start SGIA’08 off early with the annual John M. Crawford golf tournament — the perfect setting for industry leaders to link up, on the links. Play the tournament, sponsor it, or do both!

Play the tourney: The tournament is open to anyone in town for SGIA’08. Bring your favorite customer or most promising prospect and enjoy a day on a great course at the Heritage Golf Club (Tuesday, October 14).

Sponsor it: With a prize on every hole, golf carts, lunches, goody bags and the Caddy Shack awards ceremony, there’s a plethora of chances to get your name out in front of the industry. Reserve yours today.

Contact the Convention Department at 703.359.1328 to add your name to the sponsor list. Investment: $100–$2,200. Sponsors as of 04/24/08 include: EFI VUTEk, Gandinnovations, Hewlett Packard, 3M Graphics Market Center, U S Screen Print and Inkjet Technology, and Travel Planners.

3 Reasons To Reserve Your Hotel Now
Make your travel arrangements now! SGIA has locked in excellent rates for Atlanta hotels during the SGIA Expo, including at our headquarter hotel, the Westin Peachtree Plaza. Reserve now through Travel Planners and:

• Pay when you check out
• Get the excellent rates we've negotiated for you
• Ride the shuttles to and from SGIA'08 and related events

About Those Free Shuttle Buses
Be the business to thank for the free shuttle buses that will travel between SGIA’08 and the contracted hotels. They’re the best way to make sure you are easily seen by attendees and all of downtown Atlanta!

Choose from three size options and prominently display your business to the specialty imaging community. Investment: $5,000 and up. Contact Christina Pappas: 703.359.1364.

Keep Attendees In the Know
Be sure to e-mail your news and any accompanying images to Cass Johnson for use in SGIA’s Industry Insights and the Hard Copy section of SGIA News to keep attendees and members up-to-date with information about your company. Please be sure to follow all SGIA artwork specifications and requirements.