SGIA’08 Is Where the Innovation Nation Unites!
Make the Most of Your Marketing Money

• Free Expo Passes: Log in to your Virtual Trade Show booth to generate free VIP passes for your clients, and invite them to your booth.
• Give out your number! Include your booth number and SGIA’08 logo in your advertising, marketing and public relations efforts.
• Use the SGIA’08 logo: Post the SGIA’08 banner on your Web page!
• Party on! Mix a little business with pleasure by participating in the Friday Night Dinner Party and the Keynote Luncheon.  Tickets are $35 each or tables of 10 for $315.
• Link it Up: Sponsor and/or play in the John M. Crawford Golf Tournament.
• Send out emails: Use the clever SGIA’08 HTML emails to your advantage, distribute the broadcast emails to your list, or have us do it for you.
• Send a postcard! Provide your mailing list and we’ll send out the SGIA’08 postcards to your customers for you.
• Notify the press (and SGIA) about your SGIA’08 product launches, use SGIA's press release template (Download Word document). 
• Include your logo with your Expo Directory listing.
• Run a full or half-page ad in the Expo Directory.

To take advantage of any of these promotional concepts and possibly earn a free full-page ad in the Expo Directory, contact Sondra Fry Benoudiz: 703.359.1332.

Use Your Virtual Booth to Announce Product Launches
SGIA’s Virtual Trade Show is the best way to keep Expo attendees up-to-date about your planned SGIA’08 product launches. Attendees will visit the virtual booths often to see the products and services you’ll be showing at the Expo. Give them something to look forward to by updating your virtual booth often and announcing new product launches you have planned for SGIA’08.

Use your Company ID: #merge1# and Password: #merge2# to log in and get the most out of your VTS booth. If you’re having trouble logging in, contact Jean Lambert at 703.359.1379.

Beginning in August, SGIA will prominently feature New Products for SGIA’08 on the home page of SGIA.org. Hurry and update your booth today.

First SGIA’08 Deadlines Approaching
Take advantage of the map attendees use to navigate the show floor with an ad that points to your booth location, your booth highlighted on the floor plan and your company name highlighted in the exhibitor list. Reserve your trade show map ad space by July 25., The artwork materials for the ads are due August 15. Investment: Inside — $3000; back cover — $8,000. Contact Jean Lambert: 703.359.1379.

Get a Room!
Make your travel arrangements now! SGIA has locked in excellent rates for Atlanta hotels during the SGIA Expo, including our headquarter hotel, the Westin Peachtree Plaza. Reserve now through Travel Planners and pay when you check out. Ride the shuttles to and from SGIA'08 and related events.

Breathe Easy in Hotlanta
The SGIA’08 Air Quality Initiative guarantees a better expo experience. If you’re exhibiting solvent-based imaging systems, sign up to take part of the SGIA’08 Air Quality Initiative. If you don’t have your own filtration solution, SGIA has partnerships with Island Clean Air and PAT Technology, so you’ll get the best deal possible.

Request Your Visa
International Exhibitors: Submit your request for a visa invitation letter while registering to attend SGIA' 08. You can find the visa letter request submission form on the “Registration Summary Page” of your registration. You will need the passport number of each person attending to complete the visa application process. Be sure to obtain your invitation letter early.

Save the Date: September 3, 2008.
Mark your calendar — September 3, 2008 — for Booth Call-in day for the 2009 SGIA Expo (New Orleans; October 7–9, 2009)! Or, skip the Booth Call-in and choose your booth space first by becoming a gold or platinum sponsor. Contact Sondra Fry Benoudiz: 703.359.1332, for more information.

And, speaking of next year, due to overwhelming exhibitor preference, the 2009 SGIA Expo will be a three-day show in New Orleans. More details will be available in August.

Keep Attendees In-the-Know
Be sure to e-mail your news and any accompanying images to Cass Johnson for use in SGIA’s Industry Insights and the Hard Copy section of SGIA News to keep attendees and members up-to-date about your company. Please be sure to follow all SGIA artwork specifications and requirements.