The Evolving Soft Signage Market: Part 1

The global printing industry has changed dramatically over the past decade. Where vinyl, plastic and paper were once the primary substrates of choice for signage, textiles have begun to take center stage. This has generated a new world of opportunity for local and regional print shops. It also presents learning curves and challenges as printers make the transition to textile media, and as they incorporate a new generation of printers and inks specifically designed to perform in this arena. 

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