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SGIA

Specialty Graphic Imaging Association

Selling Value in a Commodity-Driven Market

It's no secret all graphic markets have become hyper competitive and commoditized over the last few years. Consolidation of providers, processes, and markets continue with no end in sight. This new seminar for 2018 explores a proven model developed over the last five years  that moves your company from the feeding frenzy of hyper competitive RFP and RFQ driven competition to the open water where your unique value differentiates you in a way your competition cannot reverse engineer. This isn't theory, it's real and it's working today.
Who Should Attend: 
Company Owners
Management Teams
Production Managers
Sales Managers
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