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The Largest Printing Trade Show in North America. Period.

Navigating Away from Price

Expo Session Time: 
Oct 11, 1:00 pm
Expo Room Number: 
338
Print salespeople often complain that buyers only care about price. Print buyers, on the other hand, often say that it’s the salespeople who make it that way. Do you do that? Are you guilty of navigating your sales conversations toward price instead of away from it? This program will open your eyes to some of the conscious and unconscious mistakes print salespeople make, and help you to steer your selling toward value.
Who Should Attend: 
All
Attendees
Disclaimer: 
Sessions at the 2017 SGIA Expo are subject to change.
Ticket Required