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The Largest Printing Trade Show in North America. Period.

Wide-Format 101: Four Steps to Profitability

Monday, October 9
1:00 pm–5:00 pm
SGIA Members: $49 ($65 starting September 13)
Non-members: $65 ($80 starting September 13)
Note: The SGIA Expo’s Expo + Education Pass does not include this special, half-day workshop.


SGIA brings perspective and experience to a half-day of exploring the world of wide-format imaging. In four sessions led by industry experts, you’ll learn about today’s expanding wide-format inkjet opportunities and gain valuable knowledge and strategies to make the best decisions for your business. For beginners and intermediate-level digital imagers.

Technology & Markets Overview

Dan Marx, SGIA
Olga Dorokhina, SGIA

This segment provides an overview of wide-format inkjet technology, and provides valuable insight into the vertical markets and product areas served by wide-format print producers. This presentation also includes data about the wide-format graphics segment and strategies for gracefully adding a first (or additional) wide-format inkjet device to your facility.


Color Management & Equipment Strategies

Josh Hope, Mimaki USA
Travis Barcelona, Nazdar

This segment provides essential information on getting production color under control and maintaining/calibrating equipment to keep color and image quality in check. Whether you are absolutely new to wide-format, or have been in wide-format for a while, you will learn valuable strategies to streamline your process, reduce frustration and improve quality.

Materials & Finishing

Darren Speizer, Drytac
Ted Borowsky, Foster

While your wide-format inkjet device is capable of making a print, it is the materials you use and the finishing technologies you utilize that allow you to transform that print into a finished, sellable product. Learn strong materials and finishing strategies from experts representing pressure-sensitive vinyl, rigid boards and sheet plastics, and learn how to avoid production mistakes that cost you money.

Running the Business

Kim Magraw, Supergraphics
Kevin Gazdag, KSK

Wide-format is not new. It is an established industry where competition is often fierce. How do you make your company stand out from the crowd? A panel of wide-format veterans will share essential lessons that will put your company on the road to success in this engaging, moderated panel discussion.