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SGIA

Specialty Graphic Imaging Association

There is More to Signs than Meets the Eye: A Peek at Permits

There is More to Signs than Meets the Eye: A Peek at Permits

Taking the guesswork out of sign issues

Many thoughts and ideas go into choosing the right sign for a business. At its basic level, a sign is an object that will identify a business or service. But it is actually an investment and another means to "speak" to the customer. When a business thinks of a sign, they are thinking of representing their brand, advertising, generating customer traffic and increasing sales and revenue over the long term.

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