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SGIA

Specialty Graphic Imaging Association

Designer Creates Stunning Interiors HP Latex Printing Solutions

Robin Sprong’s investment in HP latex printing technology has transformed his business from essentially a one-man show, into a thriving, award-winning image consultancy firm that is expanding worldwide into a variety of on-demand décor products. The Robin Sprong portfolio is developing new offerings such as floor graphics, sound absorbent paneling, blinds, polyester, natural and synthetic fabrics, and backsplashes; all using a wide variety of media from non-woven wallpapers to self-adhesive vinyl and fabrics.The company creates designs based on modern, innovative aesthetics from a diverse range of select designers. Sprong started his career as a photographer until he discovered there was a market in the décor industry for custom printed, massive, high-quality, wall paper. When he initially founded his firm, he outsourced the printing, but soon realized it was more cost-effective to invest in eco-friendly, HP Latex printers allowing him to increase his revenue and improve his productivity. He relies on HP PVC-free Wall Paper for consistent, high-quality, environmentally-friendly results for many of his projects.“HP PVC-free Wall Paper appealed to me because of its eco-friendly, odorless qualities,” says Sprong. “The print quality is fantastic, and the fact that it’s non-PVC makes it a fairly obvious choice; however, the product is still very strong and has the ability to be used in high-traffic areas.”Sprong has created wallcoverings for some of the most prestigious companies worldwide including Investec Bank, The Ritz Hotel, Kingsbury Hospital, Theatre on the Square, and Environ Cosmeceutics to name a few. Marley Boutique Hotel in Camps Bay, Cape Town, in which he printed 800 meters of wall decorations, stands out as the pride and joy of the company’s diverse portfolio.See more of Robin Sprong’s designs at robinsprong.com.Watch the video here.About Brand Management GroupBMG supports its worldwide dealer network with distribution at key geographical points, personal and prompt service, and unmatched product and technical support. Each member of the Brand Management Group team has extensive experience selling and supporting OEM inkjet media and supplies, and has a wealth of knowledge and technical expertise in the global wide-format printing market.About HPHP creates new possibilities for technology to have a meaningful impact on people, businesses, governments, and society. With the broadest technology portfolio spanning printing, personal systems, software, services, and IT infrastructure, HP delivers solutions for customers’ most complex challenges in every region of the world. More information about HP (NYSE: HPQ) is available at http://www.hp.com.
Publication/Release Date: 
Nov 29, 2017

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