While new investments are often a necessity, growing a business can sometimes be a matter of reevaluating operations and optimizing resources.
There are any number of reasons why commercial print businesses may be in the market for a new piece of digital equipment. Simply walk the halls of a trade show (or explore the virtual offerings until everyone can walk those halls again) to see hundreds, if not thousands, of printers kicking the tires of the latest and greatest printing equipment. Maybe their business has enjoyed considerable success and they need to meet growing …